01
The brief
Show the chocolate with whole almonds in the few seconds a sponsorship allows.
02
The idea
Product-first motion: the logo draws itself, the almonds fall in and the three bars line up beside the Valor seal.
Sponsor IDs for Valor’s almond chocolate, a spot and an L-shape for its cocoa, and a DOOH screen for the classic bars.

Show the chocolate with whole almonds in the few seconds a sponsorship allows.
Product-first motion: the logo draws itself, the almonds fall in and the three bars line up beside the Valor seal.



